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Wednesday, October 28, 2009

Track Wasteful Telecommunications Spending with a Call Management System

Regardless of your business size, the current economic situation has presented a big reminder to business owners (as well as consumers) that excessive or wasteful spending is a bad thing. As a result, business owners are tightening up purse strings and cutting costs in some of the worst areas to stop spending, such as marketing or advertising.

However, there is an easier way to reduce wasteful spending by reducing costs spent on areas that don’t work to increase profit.

The easiest way to do this is to analyze and evaluate the money and time spent on all areas of your business. Many areas shouldn’t be eliminated, such as advertising or marketing… and that also includes telecommunications.

Although it should not be eliminated, telecommunication costs should be strictly evaluated because they can be one of the problem areas for a business. Whether phone usage is a large part of how you do business, or just a small fraction of daily processes… the extra money wasted on telecommunications can be spend more wisely.

How do you know if you are spending too much on telecommunications?

If you asked that question, then you aren’t using a call management system… which just might become the answer to all of your problems (or, at least the telecommunication related problems).

What is a Call Management System?

Simply put, a call management system is a computer based program (software or hardware) that tracks and monitors all things related to phone usage. From lengthy or excessive long distance or personal calls to abandoned calls and ring time, call management systems work to analyze important information and display the information you need in a quick and easy format.

See, it really is that simple. Instead of wasting 5 hours digging through old phone records, you can spend 5 seconds to quickly settle a customer dispute. With a call management system, you can print an accurate record to confront an employee about violating personal phone usage policies.

However, there is so much more to it than just that!

With an easy to use interface that can be introduced to your current telecommunication methods with minimal effort, a call management system will also work to improve your current telecommunications strategy.

It can’t get any easier to track exactly where your money is going into telecommunications, and how effective the investment has been for returning profit.

There isn’t a cookie cutter approach or one size fits all description to give about a call management system. Hotel owners can use this software to print up phone records when billing a customer, while off-hours call centers can use a call management system to track calls (which are about 95% of business.)

Although, even a pizza shop or hair salon can simplify daily processes and reduce wasteful spending just by incorporating a call management system. When calls go unanswered, this is often a potential client lost to a competitor. When calls are abandoned, this is seen as poor customer service. Or if outgoing calls are longer than they should be, this too can be costly.

Your business can ignore the recession and thrive in the current economy. Maybe a call management system won’t be the answer to all of your prayers, but it is certainly a start to develop a cost effective strategy and head in a more profitable direction.
Billing & OSS World 2009 ebilling CTI Group Customer Spotlight - Call Recording Call Recording at Metaswitch 2009